FMCG Sales Manager – Kolkata & West Bengal Region

Job Role: FMCG Sales Manager – Kolkata & West Bengal Region

Salary Range: 50,000 per month (negotiable based on experience + performance incentives)

Role Overview
We are seeking an energetic, experienced FMCG Sales Manager to lead and expand our sales operations across Kolkata and the entire West Bengal region. This candidate will drive growth by building strong retail and distribution networks, executing sales strategies, and ensuring market penetration for our FMCG brands such as Sneh Shakti and Chakna.

Key Responsibilities
Develop and implement sales strategies to achieve monthly/quarterly revenue targets for the Bengal market.
Build and nurture relationships with distributors, wholesalers, modern trade outlets, and key retail chains.
Identify new business opportunities and emerging channels (kirana shops, supermarkets, HORECA, etc.).
Lead, mentor, and drive performance of the sales field force.
Provide strong on-ground execution support including merchandising, product demos, shelf placement, and SKU push strategies.
Monitor competitor activity and local market trends to refine strategies.
Manage end-to-end sales processes: order collection, forecasting, reporting, and customer follow-ups.
Ensure superior customer service and prompt resolution of field/customer issues.
Maintain accurate sales records — CRM, reports, pipeline, and forecasts.
Extensive travelling across Kolkata and throughout West Bengal — meeting distributors, retailers, and field teams regularly.

Eligibility & Skills
Minimum 5 years of FMCG sales experience with good knowledge of territory management and revenue growth.
Strong negotiation, communication, and interpersonal skills.
Excellent leadership and team management abilities.
Passion for building long-term customer relationships.
Aptitude for data-driven decision making and sales forecasting.
Valid driver’s license and willingness to travel extensively.
Proficient with MS Office, sales reporting tools, and CRM systems.
Comfortable working independently in field environments.

Company: Client of Catalyst
Location: Kolkata, West Bengal (with extensive travel across West Bengal)

If you are interested, then send us your CV along with the following details to 9007008038 / hrd.catalystjob@gmail.com
1. Current CTC
2. Expected CTC
3. Notice Period
4. Relevant Years of experience:
5. Can you join immediately?
6. Current Location?

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